The Full Brand Launch

Whether you’re launching a new business, rebranding, or entering a new market, this package gives you everything: brand strategy, bespoke design, social rollout, and a fully designed 12-page brochure to support your launch.

You’ll walk away with a ready-to-go brand – fully built, aligned, and beautifully presented across platforms and marketing materials.

What’s Included:

1. Brand Strategy Workshop

• • 60-minute strategy call or in-person session
  • Brand discovery: values, mission, audience, tone, positioning
  • Competitive analysis and market gap identification
  • Output: brand strategy summary deck (PDF)

2. Logo Concept Development

• • Hand-drawn sketching, idea generation and visual exploration
  • Digital development of a wide range of potential logo directions
  • Creative refinement and testing of styles, shapes, and layouts
  • A final curated presentation of at least 3 strong logo concepts, giving colour options, full mock ups showing in-situ uses, exploring further branding and patterns (if appropriate) for each.

3. Logo Final Files & Delivery

• • Primary logo + alternative layout (e.g. portrait/horizontal)
  • Black, white and colour variations
  • Final files in AI, PDF, SVG, PNG, EPS and JPG formats
  • Basic usage guide for clarity and consistency

4. Brand Guidelines Document (15–20 pages)

• • Logo usage rules (spacing, scale, placement)
  • Colour breakdown (HEX, RGB, CMYK)
  • Typography guide
  • Example social & print usage
  • Visual style guide for photography, tone and layout
  • Do’s and Don’ts for internal teams and partners

5. Social & Print Assets Starter Set

• • Editable pdf social templates (6 – 8 posts)
  • Branded presentation, proposal or pitch deck
  • Business card & email signature design
  • 12-page professionally designed brochure (print & digital ready)

6. Social Setup & Launch Support

• • Instagram, Facebook & LinkedIn profile setup/refresh
  • 4 week content planner with topics and captions
  • 4 weeks content (3 posts per week)
  • Launch visuals (banners etc.)
  • Optional: branded website landing page or holding site

7. 12 Page Brochure Design

• • Designed in line with your new brand
  • A mix of imagery, headlines, and short-form copy
  • Perfect for company overviews, product showcases, or service breakdowns
  • Print-ready PDF and a digital-friendly version for emailing or website download

8. Handover & Support

• • Full file delivery + working files
  • 30-minute wrap-up session
  • Launch checklist
  • Optional recorded guide for your internal team

9. BONUS PROMO!!

• • We’ve teamed up with our friends at EVOLUTION Branded Clothing to give you a little something extra with our offering:
    • FREE Branded Clothing item – Get a t-shirt, polo or shirt with your new logo, on completion. No catch, no strings attached, just a thank you.
    • 10% Off Your First Clothing Order over £1,000+VAT – Perfect if you’re kitting out the team.
    • We’ll confirm your guide purchase with EVOLUTION so they can provide the freebie and/or apply the discount.

Timeline: 8 – 10 weeks from strategy session to final delivery, depending on availability and feedback.

Perfect for: Funded startups, rebranding companies, or businesses launching a new product/service with a serious plan.

Important Note:
We reserve the right to cancel and refund any purchase at our discretion. As you can imagine, we’ve made some assumptions here about the type of business this product suits. A sole trader and a global brand will naturally require very different levels of thought, resources, and involvement. This product is priced for typical small to medium-sized businesses. If we feel your project requires significantly more input than outlined, we’ll be in touch to discuss options or offer a full refund. Full terms of engagement can be shared upon order. If you’re unsure, just get in touch first – hello@tpdcreative.co.uk