Don’t Let Your Marketing Get Stuck in the Past!
There’s a certain charm in nostalgia. We look back fondly at cassette tapes, floppy discs, dial-up tones, and Nokia Snake. They remind us of a time when everything felt simpler. The trouble is, when your brand starts giving off that same nostalgic energy, it’s rarely endearing. Outdated marketing doesn’t make you retro, it makes you […]
Too Many Businesses Are Still Winging It With Their Brand & Social Media
Too many businesses are still winging it with their brand and social media, and the cracks are starting to show. Posts go out sporadically, designs don’t line up, and strategy is nowhere to be seen. The result? Missed opportunities, weaker trust, and a brand that doesn’t feel like it knows what it’s doing. Recently, TPD […]
Why Consistent Design Isn’t Boring
Brand rules should make you more creative, not less. You’ve probably thought it before:“Everything we post is starting to look the same…” That’s natural. When you live inside your own brand, you see every layout, every caption, every colour choice. To you, it feels like a loop. To your audience? They see the odd post […]
Don’t Fear the Rebrand: When and How to Refresh Your Brand
Rebranding can sound intimidating—after all, your brand is the face of your business, the thing your customers know and trust. But sometimes, change is not only necessary, it’s the best way to stay relevant in a fast-moving world. Whether your business has evolved, your audience has shifted, or your branding just feels outdated, a rebrand […]
Why Professional Designers Don’t Like To Use Canva (And Why You Shouldn’t Either)
Canva might seem like an easy solution for creating quick graphics, but for professional designers like us at TPD Creative, it falls short in many areas. While it’s a handy tool for simple projects, it presents serious limitations that make it unsuitable for high-quality, professional design work. Here’s why we don’t use Canva, and why […]
